Willamette Cares Food Share
When: November 1 – December 31, 2016
Where: participating wineries and partners throughout the region, and online
Goal: to donate 75,000 meals (via funds and food donations)
How to participate
- Click here to register
- Agree to help collect food and/or funds to donate to a local food bank or pantry of your choice.
- Collect donations however works best for your winery/business – donate a portion of tasting fees on a certain weekend, collect non-perishable food in your tasting room, conduct a sweepstakes drawing for your customers to encourage donations, or create a competition among your staff. More ideas are listed below.
- Submit this simple form in January to let the WVWA know how many pounds of food and/or dollars were collected and donated by your business. Remember to keep track of pounds and dollars during the drive!
We believe no one should be hungry.
This fall, Willamette Valley wineries and our partners are teaming up to provide emergency food for our neighbors in need and funds for ongoing food bank programs. It’s our opportunity to share our bounty during the holiday season and to give back to the people of our community. Join us!
Social Media Copy – sample posts
We believe no one should be hungry. Join us during #WillametteCares Food Share to give back this holiday season! http://ow.ly/TdVoF
We’re collecting food for the #WillametteCares Food Share until the end of the year! Stop by with a donation and enter our drawing. http://ow.ly/TdVoF
The next time you come wine tasting… bring food for the #WillametteCares Food Share and we’ll waive your tasting fee! Details: [insert link]
We’re drawing one lucky customer to win a basket of goodies for #WillametteCares. Proceeds benefit @oregonfoodbank! Details: [insert link]
Our valley-wide food drive continues through the end of the year! #WillametteCares http://ow.ly/TdVoF
Food Bank Details
The Oregon Food Bank Network helps nearly one in five households in Oregon and Clark County, Washington fend off hunger by distributing food from a variety of sources through four Oregon Food Bank branches, 17 independent regional food banks and approximately 960 partner agencies, such as food pantries, soup kitchens and group meal sites. They work hard to ensure that the food distributed is fresh and healthy, with an increasing focus on produce.
In addition to meeting the immediate need for food, the network also has innovative programs to address food insecurity and the root causes of hunger, including:
- Nutrition and gardening education
- School-based food programs
- Mobile produce distributions
- Community facilitation to build healthy and resilient local food systems
- Partnerships with health care organizations
FLYER – print and post in your tasting room
Update your Facebook cover photo and post the food share on your website and email newsletter. Use the .png food share badges to overlay on your own images.
Tasting Fee Donation
Choose a weekend or an event during which you’ll donate a portion of tasting fees to the food share.
SWEEPSTAKES Prize Drawing
Put together a package by partnering with your neighbors. A holiday basket of goodies, a gift certificate for a local restaurant or inn, tickets to an upcoming event, etc. Customers can enter the sweepstakes, and make a suggested donation of $10 or five cans of food or whatever you choose, to benefit the food bank. Please note: wineries cannot conduct “raffles” in the state of Oregon. Contact Emily Nelson at the WVWA with questions.
POS Donation Button
Add a food share donation option to your POS system, so customers can easily make a donation when they’re paying for wine and tasting fees.
Use the food share as an opportunity for a company-wide project. Award a prize to the employee who is able to round up the most donations, or compete between internal teams, production vs. office and sales, for instance.
To spur a little internal competition and help us reach our goal of donating 75,000 meals during the food drive, we have teams competing to collect the most donations. Everyone is added to a team based on their region! Current teams are:
Canned Heat (Eola-Amity Hills)
Chehalem Mountains/Ribbon Ridge/Newberg
Donations & Tracking
As you collect non-perishable food and funds during the drive, contact your local food bank for drop-off. Some banks are able to arrange a pick-up.
Click here to see the food bank's list of most-wanted foods.
All participating wineries and partners will submit this form to the WVWA by January 13. Be sure to keep track of the pounds of food and dollars donated by your company!
Food Bank Contacts
Food For Lane County | Lane County
Linn Benton Food Share | Linn & Benton Counties
Marion Polk Food Share | Marion & Polk Counties
Oregon Food Bank | Multnomah & Washington counties
Yamhill County Action Partnership Food Bank | Yamhill County