Willamette Cares Food Share


DETAILS

When: November 1 – December 31, 2016
Where: participating wineries and partners throughout the region, and online
Goal: to donate 75,000 meals (via funds and food donations)
Website: http://willamettewines.com/event/willamette-cares-food-share/

How to participate

MESSAGING

We believe no one should be hungry.

This fall, Willamette Valley wineries and our partners are teaming up to provide emergency food for our neighbors in need and funds for ongoing food bank programs. It’s our opportunity to share our bounty during the holiday season and to give back to the people of our community. Join us!

Social Media Copy – sample posts

We believe no one should be hungry. Join us during #WillametteCares Food Share to give back this holiday season! http://ow.ly/TdVoF

We’re collecting food for the #WillametteCares Food Share until the end of the year! Stop by with a donation and enter our drawing. http://ow.ly/TdVoF

The next time you come wine tasting… bring food for the #WillametteCares Food Share and we’ll waive your tasting fee! Details: [insert link]

We’re drawing one lucky customer to win a basket of goodies for #WillametteCares. Proceeds benefit @oregonfoodbank! Details: [insert link]

Our valley-wide food drive continues through the end of the year! #WillametteCares http://ow.ly/TdVoF

Food Bank Details

The Oregon Food Bank Network helps nearly one in five households in Oregon and Clark County, Washington fend off hunger by distributing food from a variety of sources through four Oregon Food Bank branches, 17 independent regional food banks and approximately 960 partner agencies, such as food pantries, soup kitchens and group meal sites. They work hard to ensure that the food distributed is fresh and healthy, with an increasing focus on produce.

In addition to meeting the immediate need for food, the network also has innovative programs to address food insecurity and the root causes of hunger, including:

PROMOTION

FLYER – print and post in your tasting room

8.5″x11″ download PDF
11″x17″ download PDF

Web Images

Update your Facebook cover photo and post the food share on your website and email newsletter. Use the .png food share badges to overlay on your own images.

Access image Dropbox

Online Donations

Click here for our online fundraising page on the Oregon Food Bank website

fundraising ideas

Tasting Fee Donation

Choose a weekend or an event during which you’ll donate a portion of tasting fees to the food share.

SWEEPSTAKES Prize Drawing

Put together a package by partnering with your neighbors. A holiday basket of goodies, a gift certificate for a local restaurant or inn, tickets to an upcoming event, etc. Customers can enter the sweepstakes, and make a suggested donation of $10 or five cans of food or whatever you choose, to benefit the food bank. Please note: wineries cannot conduct “raffles” in the state of Oregon. Contact Emily Nelson at the WVWA with questions.

POS Donation Button

Add a food share donation option to your POS system, so customers can easily make a donation when they’re paying for wine and tasting fees.

Company Competition

Use the food share as an opportunity for a company-wide project. Award a prize to the employee who is able to round up the most donations, or compete between internal teams, production vs. office and sales, for instance.

Winery Teams

To spur a little internal competition and help us reach our goal of donating 75,000 meals during the food drive, we have teams competing to collect the most donations. Everyone is added to a team based on their region! Current teams are:

Canned Heat (Eola-Amity Hills)
Dundee Hills
Chehalem Mountains/Ribbon Ridge/Newberg
McMinnville
Yamhill-Carlton
North Willamette

Donations & Tracking

As you collect non-perishable food and funds during the drive, contact your local food bank for drop-off. Some banks are able to arrange a pick-up.

Click here to see the food bank's list of most-wanted foods.

All participating wineries and partners will submit this form to the WVWA by January 13. Be sure to keep track of the pounds of food and dollars donated by your company!

Food Bank Contacts

Food For Lane County | Lane County

Brad Bassi
bbassi@foodforlanecounty.org
541-343-2822 x348

Linn Benton Food Share | Linn & Benton Counties

Daren Richards
drichards@communityservices.us
541-740-8615

Marion Polk Food Share | Marion & Polk Counties

Kendra Alexander
kalexander@marionpolkfoodshare.org
503-581-3855 x308

Oregon Food Bank | Multnomah & Washington counties

Kyle Hummel
khummel@oregonfoodbank.org
503-439-6510 x3310

Yamhill County Action Partnership Food Bank | Yamhill County

Diane Longaker
dianel@yamhillcap.org
503-687-1474